Federated Media Bloggers Network

is delivering collective bargaining power for bloggers. ‘s media startup has been brewing (on Birdhouse) for months, and has just announced a major round of financing through JP Morgan Partners. The idea, as I understand it, is to allow a distributed network of bloggers to pool their traffic for optimized placement with major advertisers. The network will also aggregate and spotlight content selected from its bloggers as a virtual news/info site.

I think they’re onto something great here. Congrats John!

Music: Sun Ra Arkestra :: Interstellar Lo-Ways

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