Finally, archaeological evidence for the correct pronunciation of the acronym “GIF.” Not sure about the claim that Mac users tend to say GIF and Windows users JIF — never noticed a correlation there, but it does lead to a great user comment on the site:
First of all let me say that Mac zealots should be rounded up into cattle cars, gassed to death and incinerated to make certain there is no remaining genetic material that might infect the rest of the gene pool. I group Mac-heads with NAMBLA, the flat earth society and regional militia. I say this merely to point out that how violently I would oppose aligning myself with this much confused group. However, there can be only one correct pronunciation of the acronym GIF. And that pronunciation begins with a hard G as you would find in the word “graphic”. Still have trouble forming the correct sound? Try this. Begin to say GIF as if you were saying the word “graphic”, abandon the final six letters as you slip into the acronym. GIF, there you’ve said it correctly.
I agree with this guy (about the pronunciation part), but will defer to the authors of the format and return to using “JIF” in pronunciation. Even if it’s wrong. Dammit.